Conscious Capitalism

The tenets of a company which incorporates a striving for Conscious Capitalism* into its values are: (1) having a higher purpose beyond generating profits; (2) harmonizing the needs of all stakeholders to create win-win outcomes for all; (3) having leaders who are motivated primarily by serving the firm's higher purpose and creating value for all stakeholders; (4) creating a conscious culture based on qualities like trust, accountability, transparency, integrity, loyalty, egalitarianism, fairness, personal growth, love, and care. 

* from Conscious Capitalism (John Mackay & Raj Sisodia)